Hopefully by now, you have gained some valuable insight around starting the CRM journey at your company. I am excited to share our firm’s knowledge and experiences with you, but I realize it may be a lot to digest at one time. I encourage you to leave comments in response to this or other posts in the “CRM – It’s a Journey, NOT Just a Project” series. OK, let’s move on to my fifth insight…
Insight 5: Beware of Self-Implementations, Quick Start Programs, and New Hire Gurus
I’d like to make an analogy. Let’s say you decided to buy a new high-quality suit that you anticipate lasting through a few years of frequent use. You make a trip over to Barneys to spend $1500 on your new threads. It looks great, however, you need to get it tailored. You decide that because you have splurged on a high-quality suite you will save some money by having your local dry cleaner make the adjustments. Your suit comes back a couple weeks later and they have butchered (no pun intended) your expensive buy. Continue reading CRM – It’s a Journey, NOT Just a Project: Insights 5 & 6…
